Spindustry proudly announces the acquisition of VSG Marketing

As of January 1st, 2023, VSG Marketing will formally be known as a Spindustry company, adding their skillsets and decades of experience to that of the existing Spindustry team.

Monday, December 5, 2022

As of January 1st, 2023, VSG Marketing will formally be known as VSG Marketing: A Spindustry Company, adding their skillsets and decades of experience to that of the existing Spindustry team.

VSG Marketing

Spindustry brings with them 26 years of experience in marketing strategy, custom developed e-commerce websites, along with SharePoint development and training. VSG Marketing, as a marketing technology agency, specializes in the strategic consulting, curation, and development of martech. 

While Spindustry has always, and will continue to, focus on the Microsoft suite of solutions, VSG focuses on technologies such as WordPress, Shopify, BigCommerce, WooCommerce, etc. Together we are better able to meet companies where they are and assist them with digital marketing success regardless of the technology stack they wish to utilize. As Spindustry has been targeting the agriculture space in particular for e-commerce, this breadth of technology solutions has shown to be a need and VSG provides a great solution to round out Spindustry’s collective ability to help those clients get online and grow their business.

Both companies are thrilled to add to their tech capabilities while continuing to provide excellence in consulting, creative, digital marketing, and revenue growth strategies for their clients. 

Head Coach of VSG Marketing, Doug Burton, says “This is an exciting time for VSG Marketing.  “After 20 years of serving the Tacoma community and our clients at a national & international level, VSG is entering into a new chapter as part of the Spindustry family. VSG is positioned to be stronger than ever as we are retaining our amazing team and will continue to offer the same core marketing solutions while adding the significant “horsepower” provided by Spindustry. This acquisition is a “win-win” for everyone involved! Our commitment to our staff, clients, partners, & community are all values that are shared with the new ownership group. They “get it” and share our belief that business excellence is built upon relationships and the earned trust that comes from doing what you say you are going to do. It has been my pleasure to serve as the “Head Coach” of VSG, and I am very excited to take a step back and support the new leadership team and owners. I am confident that VSG’s best days are in front of us. Here we go…  “

In this acquisition, all of VSG’s existing team members will remain in their roles and are not only excited about this new opportunity but are laser-focused on bringing even more value to VSG and Spindustry client partners. 

Founder, Doug Burton, will be transitioning to a Senior Consultant role for the organization.

Alex Devine, current Vice President and 2022 40 under 40 Honoree, will ascend to President of VSG Marketing, leading the charge into a bright future for all parties. 

New co-owner of VSG Marketing, a Spindustry company, Michael Bird, says

“Spindustry is thrilled to be adding the talent and knowledge of VSG Marketing to our work family. It has been a long-time goal of Spindustry to acquire an agency providing additional technology solutions and VSG is a perfect fit for us; from their culture to their services. We value their long-standing tenure of excellence for their clients and look forward to serving clients across the nation.”

About VSG
VSG Marketing will remain located in Tacoma Washington and continue to offer their core services to their clients, now with even more horsepower.

Since 2003, VSG Marketing has been focused on technology as the foundation of their agency. They were pioneers in early marketing automation and continue to work in the forefront of martech, on a national stage. 

Recognition includes Top Digital Marketing Agencies, and Top Web Design Companies in Tacoma by Expertise.com, AWB Excellence Awards Nominee, South Sound Business’s Top Places to work.

About Spindustry
Since 1996, Spindustry has been delivering on the promise of exceptional information management. Working together, the Spindustry team has designed, developed, and now supports hundreds of sophisticated custom e-commerce systems, sales channel portals, Intranets, SharePoint environments, experiential field team management portals and enterprise websites.

Spindustry e-commerce systems are typically responsible for more than $2.5 million in sales every day and over the last 25 years, their e-commerce efforts have generated more than $4 billion in sales for their customers.

Spindustry, like VSG, is an award-winning agency. They tote accolades like: Appearances on
the Inc. 500 and Inc. 5000 Lists, being named “Best of” for many years by the Des Moines Business Record and being named #1 Top Place to Work in Iowa by The Des Moines Register. 



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