U.S. tablet users will grow from 34 million in 2011 to 55 million in 2012 (EMarketer).
Engaging the mobile user in your digital media content is a different equation than a desktop, or television. You have to consider the device itself (size, shape, technology, etc.), the information most important to a mobile user, and the way your brand presents itself.
108+ million will own tablets by 2015. (Mashable)
Spindustry Digital helps clients understand their mobile audience, and implement mobile content strategies that make sense!
By 2016, mobile commerce is expected to increase to $31 billion in the U.S. – a tremendous jump from only $3 billion in 2010. (Mashable)
Whether you are a business-to-business firm, retail seller or non-profit, mobile content is critical to your digital media strategy. Don’t invest time and resources in a website, social media outlets, and other digital content platforms without thinking through the mobile equation!
In August 2011, more than 72.2 million people accessed social networking sites or blogs on their mobile devices, an increase of 37% from the previous year. (Comscore)
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