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U.S. tablet users will grow from 34 million in 2011 to 55 million in 2012 (EMarketer).
Engaging the mobile user in your digital media content is a different equation than a desktop, or television. You have to consider the device itself (size, shape, technology, etc.), the information most important to a mobile user, and the way your brand presents itself.
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108+ million will own tablets by 2015. (Mashable)
Spindustry Digital helps clients understand their mobile audience, and implement mobile content strategies that make sense!
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By 2016, mobile commerce is expected to increase to $31 billion in the U.S. – a tremendous jump from only $3 billion in 2010. (Mashable)
Whether you are a business-to-business firm, retail seller or non-profit, mobile content is critical to your digital media strategy. Don’t invest time and resources in a website, social media outlets, and other digital content platforms without thinking through the mobile equation!
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In August 2011, more than 72.2 million people accessed social networking sites or blogs on their mobile devices, an increase of 37% from the previous year. (Comscore)
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